Curiosity Films Helps Launch Cropmobster in Elk Grove!

On March 17 a small production team gathered around our Mayor’s backyard chicken coop to film him as he introduced the Elk Grove Exchange to the residents of our city!

You can see the finished video below!

Elk Grove Community Exchange Intro Video H.264 from Jim Bentley @Curiosity_Films on Vimeo.

The Elk Grove Community Exchange utilizes an online platform, licensed and supported by CropMobster, allowing residents to post alerts anytime they have surplus food or food related materials they’re unable to consume or use. Alerts are distributed and shared in real-time via email and social media. “Community-minded thinking coupled with the immediacy of communication is what empowers members to connect their surplus resources with others’ needs,” says Elk Grove Mayor Gary Davis. As the Community Exchange begins operation, residents can look for stories of its impact published online. In addition to providing technology support to the Community Exchange, the CropMobster team will assist with community outreach and training of volunteers and partner organizations who will be responsible for the daily operations of the program.

And Curiosity Films students will begin creating a series of short, informative PSAs related to food waste and hunger in our community! Stay tuned for more!

Did you know that hunger and food waste are an issue in Elk Grove? It’s estimated:

  1. 40% of all food produced in the US is wasted and goes uneaten
  2. If food waste were a country it would be the 3rd largest emitter of Greenhouse Gas Emissions (GHGs) next to China and the US
  3. 1 in 6 People are hungry and experiencing food insecurity
  4. In California alone, ~50% of small farmers do not make money and need support
  5. 28% of all agricultural land globally is used to produce food that is wasted, leading to a tremendous waste of water, fertilizer and other precious resources.

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